Practically every celebrity has their own clothing line or brand they represent. During the first week of the line’s launch they wear everything from the brand. Just look at the Kardashain’s as they promote their Sear’s line. Publicity for their line will only last for so long soon they will return to their designer clothing and their Macy’s line will get pushed to the back of their closets.
Lauren Conrad is the only celebrity I know that actually wears the clothes she designs. Constantly you can see her in Paper Crown or her Kohl’s line. Of course she is my favorite style star, but I have to say the girl is doing an awesome job promoting her brand. I literally want to buy everything she is wearing and I can because everything is affordable. Rarely do I do celebrity promotion but go check out her Paper Crown line and Kohl’s line.